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Culture
Youth behavior, social trends, identity
67
Most liked
Most read
07.04.2025
Gen Z and Alpha are more divided than ever
Discover how digital tribalism is influencing Generation Z and Alpha, fueling extreme polarization through algorithm-driven echo chambers. Is it possible to bridge this growing digital divide?
12
03.04.2025
Generation Z Europe Identity: between attachment and distance
Explore the paradox of Generation Z's relationship with Europe: a deep emotional attachment mixed with growing cultural and political distance.
78
Most liked
Most read
30.03.2025
Why digital are reshaping Generation Z & Alpha identity
Discover how digital ecosystems are redefining identity for Generation Z and Generation Alpha. Uncover the influence of cultural fragmentation, echo chambers, and digital tribes on shaping youth identity across Europe.
99
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Most read
26.03.2025
Sephora Kids: how Gen Alpha is shaping the future of beauty
Gen Alpha is reshaping the beauty industry earlier than ever. Discover how Sephora Kids reveals powerful shifts in youth consumer behavior and marketing.
8
25.03.2025
Do Gen Z believe in monogamy?
Explore Gen Z’s evolving views on monogamy and traditional relationships, and how digital culture, identity, and values are reshaping love and commitment.
43
25.03.2025
The Gen Z Paradox: growing up fast, feeling lost
Gen Z is growing up faster than ever yet feeling more lost than previous generations. Explore the emotional paradox shaping today's young adults.
61
Most liked
22.03.2025
How Generation Z parents can understand TikTok culture
Help Gen Z parents decode TikTok culture, understand its influence on youth behavior, and learn how to foster healthy digital conversations with their kids.
67
Most liked
Most read
22.03.2025
Does Generation Z still believe in God?
Explore how Generation Z’s belief in God and spirituality is shifting, blending traditional faith with new forms of meaning, identity, and community.
34
Most read
22.03.2025
Cancel culture: why generation Z & Alpha targeted J.K. Rowling
Discover why Generation ZAlpha targeted J.K. Rowling and how cancel culture reflects deeper societal divides. Accountability or censorship? Explore the debate.
67
Most liked
Most read
22.03.2025
Generation Clash: Wokism vs. Conservatism
Explore how Generation Z navigates the cultural clash between wokism and conservatism. Discover the roots, reactions, and future of this ideological divide.
67
Most liked
Most read
22.03.2025
Why Gamers make the best employees
Discover the world of gaming beyond stereotypes. Learn why Gen Z and Alpha are so hooked and how gaming is shaping future skills and careers.
45
Most liked
22.03.2025
Why Gen Z are rejecting traditional careers
Discover why Gen Z and Alpha are rejecting traditional careers. Learn how leaders and parents can adapt to this new mindset for future success.
34
18.03.2025
From what generation is my kid? Understanding Gen Z, Alpha and Beta
Discover the differences between Gen Z, Gen Alpha, and Gen Beta. Understand your child’s behavior, from digital natives to AI-human hybrids.
12
18.03.2025
From LGBT to LGBTQIA+: How Generation Z is redefining identity
Explore the evolution of gender and sexuality terminology, from LGBT to LGBTQIA+, as society embraces a more inclusive and nuanced understanding of identity.
6
11.03.2025
Generation Z: the heroes of our time?
Discover why Generation Z might be the heroes of our time, rising to the challenges of a world in crisis and paving the way for a new era of growth.
56
Most liked
Most read
11.03.2025
How Generation Z is redefining authority
Discover how Generation Z is challenging traditional authority in families, institutions, and workplaces, demanding authenticity and collaboration over hierarchy.
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