Episode 2 – Social Shopping

Gen Alpha navigates TikTok and YouTube like teens, but are they ready for what they see? Discover the algorithm’s blind spot.

Why does Gen Z seem so ready for the future, yet hesitant to grow up? The Peter Pan Paradox, and it might explain everything you're seeing in your team right now.

Gen Z's "Great Lock-In" trend: how Monk Mode and Winter Arc on TikTok highlight a generation's pursuit of self-discipline and calm in a chaotic world.

Morocco’s Gen Z 212 movement reveals a fearless generation redefining protest, identity, and hope in a connected but unequal world.

What does Gen Z want from leaders? Why doesn’t Gen Z respect traditional authority? Gen Z doesn’t follow authority—they choose it. Learn how to adapt your leadership to earn respect, build loyalty, and keep top Gen Z talent.

How overprotective parenting may be undermining Gen Z’s emotional strength—and what we can do about it.